Praxes of popular culture

Broj 1 - Godina 9 - 12/2018

Uvodnik

Years after the Frankfurt School, Roland Barthes’s work, Laura Mulvey’s film analysis, The Centre for Contemporary Cultural Studies, various essential books and readers on popular culture, countless conferences and gatherings on popular culture that have taken place all over the world, it may seem that trying to point out the importance of popular culture in yet another scholarly journal is mundane. However, certain phenomena prove that this kind of topic is a necessity: the omnipresence of comic-book adaptations – such as the recent Black Panther phenomenon that has many global and local social, cultural, political, and economic implications, not least through the money-making promotions of certain kinds of active citizenship (NGOs’ promoted voter registration in theaters) – or videogame adaptations and rampant sexism and racism in one of the most successful industries of the day, or constant claims about the connection between mental health issues and video games, as well as the ongoing on- and offline struggle to give the neglected, minor voices their representation in popular products, or the timely #MeToo movement that called out Hollywood first and then almost entire creative industries on violence, coercion, and taking advantage over women. Popular culture is an industry as well as a community; it is profitable and it is marginal; it is equally monumental and trivial. The truth behind one of the most analyzed aspects of human culture today shows that it is ever-changing, transformative, that it is one of the most productive praxes for creators and audience alike, and, in the end, that it has important social, cultural, political, and economic effects, simultaneously producing affects and emotionality. ..

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Izdvojeno

Mediating Sexual Citizenship: Neoliberal Subjectivities in Television Culture is a collection of case studies dealing with neoliberal framing of gendered and sexual contemporary citizenship. The authors situate their analysis in the current landscape of television production as well as in the scholarly work dealing with the issues of gender and sexuality in television culture and otherwise. As they point out in the introduction of the book, contemporary television of the 21st century must be understood through the lens of technological changes in television transformation, which created divergent ways of constructing narratives, distributing them across various platforms, and finally, making space for new ways of consuming television content. Transformation by divergence has not become evident solely in the technological extent of creating content, but it also affected the ways of storytelling. Television narratives are no longer bound to formulas used in network television, intended for industrial-like production and mass viewership. This opened up space for experimental ways of constructing storytelling as well as engaging in more complicated representations, especially those concerning gender and sexuality. In the introductory note of the book, the authors are aiming for perspective of television as a site of cultural discourse but also as a highly commercial product. ...

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Along with the introductory remarks on the relationship between novels and comics and their historically problematic status, this paper analyzes and interprets, from the perspective of creation, i.e. the scriptwriter and the illustrator, as well as from the perspective of the reception or audience, the procedures by which Pierre Lemaitre’s novel Goodbye, Up There is, on the level of content and expression, transformed into the new medium of comics. The comparative narrative analysis of the novel and the comic book shows that the shift from telling to showing mode requires, above all, dramatization, introduction of dialogues, and certain alterations of the plot, focalization, themes, and motivation of characters. These alterations can be linked by the common denominator – adaptation. Adaptation is thus seen as the creative process of transcoding, where the original is reconceived and reinvented in another form of expression, as well as an intertextual process of reception as decoding the narrative....

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Paralaksa Ivane Čagalj postmoderni je pjesnički opus koji je osvojio Nagradu Anđelko Novaković za 2016. godinu. Sadržajno je podijeljen u četiri cjeline: Osnovni pojmovi, Razgovarajmo o tekstu, Za one koji žele znati više te Zadatci za samostalan rad. Pjesnička je zbirka zanimljiva zbog ustroja koji oslikava nastavnu jedinicu, a njezin sadržaj zrcali određene elemente popularne kulture.Prva cjelina donosi tumačenje pojma paralaksa. Pružena je njegova definicija, ali i odraz paralakse u životu lirskog subjekta koji će očuditi godišnja doba, dijelove dana, odnos grad--selo, kontrast crno-bijele boje, dopunjen šarenilom. Bit će očuđen i doživljaj ispijanja kave, čija je toplina povezana s onom božanskom. Navedene teme sadržaji su pjesama Paralaksa I.-V.U skladu s naslovom prve cjeline, zbirka donosi pjesnički odraz važnih pojmova za razumijevanje principa paralakse. Pjesme su kako u čitavoj zbirci tako i u ovoj cjelini, popraćene tumačenjem naslova. U cjelini je predstavljena svakodnevica subjekta kroz stihove o sobi, bratu, ljudima. Pri tome je važno istaknuti komentar Dobrile Zvonarek kako biografizam nije kontekst za čitanje ove pjesničke zbirke već je tek usputna paralela (Čagalj 70), a iščitavanje te paralele bit će moguće i u preostalim cjelinama. ...

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This paper examines the impact of sacrificing queerness when adapting comics into films, which cater to wider audiences – specifically, queer elision in Ryan Coogler’s Black Panther (2018) and illusions of queerness in Patty Jenkins’ Wonder Woman (2017). The difference between elision and illusion is crucial, and so approached using different analytical modes. Black Panther’s analysis is rooted in the production process, exploring how/why queerness is erased by drawing comparisons to the explicit queerness of Ta-Nehisi Coates and Roxanne Gay’s comics. The analysis of Wonder Woman focuses on in-depth textual analysis of both Greg Rucka’s comics and Jenkins’s film to illustrate how queer illusions functions across media. Despite these films being hailed as progressive, this paper illuminates how motivations to hide queerness when moving to wider audiences are rooted in homophobia and protecting profit margins.Keywords: queer, comics, comic-book movies, superheroes, Marvel, DC, Wonder Woman, Black Panther, film adaptations, homosexuality...

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